Snapchat is a new awesome tool used by companies worldwide to market their latest products. It is the second most effective technology of the post 2010 era used for marketing after facebook. At present, more and more companies offering Web IT Solutions are adding snapchat in their respective service repertoire as an indispensable service to boost the business of many other companies. Snapchat is an application software by using which photos and short videos can be sent to customers through mobile. It is free to download and free to use but produces great results.
If the potential of snapchat is effectively harnessed, wonderful results can be obtained as far as brand improvement and popularity is concerned. A company can experience its own popularity just within a few hours!
A company can use snapchat to grow instantly by implementing the following marketing techniques:
Reducing the span of a snap appearance
A snap should be made as short-lived as possible to create an urge in a customer to collect in-depth information about a new product from the company’s website. Long snaps may be ignored by a customer. Ultra-short snaps are sure to maximize website visits.
Sending the snap at suitable time
A snap should be sent at suitable timeto experience unbelievably good results. For example, if a striking discount offer on any food item is broadcasted during lunch time of office employees, then it may work wonders in drawing food-addicts from all over a city to the closest food center. The particular food item would be consumed by an enormous number of people at discounted price within only a few days which will ensure a greater brand preference.
Picture of the product with a celebrity
Celebrity information always attract customers because celebrities strongly influence a person’s lifestyle. Sending pictures of the product being used by celebrities entices customers to use a particular product atleast once.
Using alluring texts over photos
Texts can be written over photos sent using the app. Texts should be written with wit so that it creates instant interest in the customer to visit the company’s website for knowing about the product in detail.
Pictures of behind-the-scenes
Customers always are enthusiastic about those information which are not publicized. Any unofficial information disclosed before a product launch appear highly interesting to customers and they quickly visit the company’s website by seeing such special photos. Before a product is officially introduced in the market for purchase, any live demonstration of the product gives an idea of the quality of the product and enthusiastic buyers become determined to buy the product on the day on which it would be launched to enjoy special offers.
Snapchat has been observed to produce brighter results as compared to facebook with respect to customer generation! In the coming years, it is sure to become the worldwide leading marketing tool.
If you want to improve your brand value by using the magical effectiveness of snapchat marketing, Avant Garde Technologies is an excellent option available for you. It is a flourishing brand in Kolkata IT Web Solutions and offers premium Snapchat Marketing techniques which ensures unbelievable product sale in no time.