Tag Archives: ecommerce website design company in kolkata

The Potential Of VR Technology In The ECommerce Industry

VR

VR is encompassing a wide range of business verticals today including the eCommerce industry. Here is what the eCommerce website development company has to say. 

Virtual reality marketing involves brands promoting themselves and their products using virtual and augmented reality technology. You will be happy to know that the global virtual reality market size stood at USD 4.42 billion in 2020. It grew to USD 6.30 billion in 2021 and the market is projected to grow to USD 84.09 billion in 2028 with a CAGR of 44.8%. 

This technology creates a fake but realistic environment. Sometimes VR marketing is visual, and also, sometimes it’s multi-sensory, depending on the device. A full virtual reality headset offers a completely immersive experience, while a VR Instagram filter simply overlays objects or pictures onto the camera view. 

If you have an eCommerce business and want your customers to have a novel experience, eCommerce development companies in Kolkata suggest implementing VR technology. As this new technology becomes more accessible, marketers are of the view that using it will guarantee quick traction. Its USP is to innovate on in-store experiences, or digitally recreate the benefits of shopping in person. 

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Drive-In More Conversions Through An Updated Website

Website

Every business needs an engaging, visually striking website that will be the first step towards brand promotion. A web design company near you will help you create one.

The design of your website is responsible for 90% of your client’s first impression of your business. It is a window to let your visitors understand what your business is projecting. A website design company in Kolkata and all over India has thus become popular these days. Why? Because it helps you upgrade your web design with evolving technologies. 

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