Category Archives: PPC company

All About Google Pay Per Click Advertising: Types Of Ad Extensions

Pay Per Click

Ad extensions are a great way to occupy more screen space & increase the chance of clicks. Know how Pay Per Click ads services in Kolkata can help your business be visible to your target audience. 

Every business needs a well-thought-out strategy for lead generation through calls, sales, revenue, or conversions. When targeting your audience through digital marketing strategies, if you are not careful you might miss out a lot with leads. Additionally, your business cannot get the right traction without brand awareness, customer engagement, and visibility. In this realm, advertising plays a very important part and Google Ads extensions offer a wide variety of benefits. 

Continue reading All About Google Pay Per Click Advertising: Types Of Ad Extensions

How PPC Can Be Beneficial for Small Business?

best-ppc-company-in-kolkataPPC is a useful marketing platform to increase business revenue. It is an easy way to reach customers online. For small business owners PPC can be beneficial to gain more ROI with less investment.

Whenever you search any Google pages or any other website you must have noticed some ads appear on your screen alongside other search results. If you click on that the advertisers pay each time for one click. So, PPC ( Pay Per Click) is a new advertisement model in which advertisers pay each time their ads get clicked.

There are different kinds of PPC Ads, but the most familiar types are paid search Ads. Whenever you are visiting any commercial sites, for example, “Tailor near me”, “Dentist clinic near me”, “Best restaurants in this area”, etc. you will face these PPC ads popping to your screen. All these searches activate these PPC Ads. Display advertising and remarketing are the other forms of PPC advertising. Continue reading How PPC Can Be Beneficial for Small Business?