In this the era of digital consumerism, eCommerce sites are now ruling the world of brand marketing. In the whole world, 60% of transaction happens through online shopping sites.Since time constraint has become one of the main problems in everyone’s life, people are opting for online shopping.
From the dress, apparels to books and electronic gadgets, to vegetables and grocery, online shopping sites are bringing everything to your doorstep. Smartphones and tablets are also making it easier for people to log in their account and shop as much as they want.
Researchers have brought some facts about eCommerce sites:
It is the returning visitors who visit a page more than new customers.
Marketing and promotional become more hit through social media, especially Facebook and during the middle of the week.
But behind this all nice and dandy thing of eCommerce sites, there are some basic things that you need to know about.The technical glitches, the complicated gateway and most importantly the complicated eCommerce web designs contribute to loss of business.
Image Courtesy: www.agtsindia.com
eCommerce website designs companies in India are running in the race to make the websites more user-friendly and attractive.But are you wondering how to do it and get a high conversion? Take a look.
A clear CTA button is a must on any website.To convert the visitors to your potential customers, a clear Call-to-Action button is must in your site as well as in the eCommerce site. Visitors find it easy and appealing. A CTA button should be placed in the right place and should be visible.
Perfect Picture and Clear Description
When consumers are shopping online they need to see the products clearly to notice the details.The wise idea is always uploading HD pictures in eCommerce sites. Clear description and specifications help the customer to make a decision.
Strong Search Functions and Easy Gateway
The eCommerce website should be helpful enough so that the customers can find anything by inserting in the search box.The payment gateway should be easy enough.It has been observed that most of the customers leave cart because of complicated payment gateway.To prevent that a user-friendly design is necessary.
Design your eCommerce website keeping these things in mind and increase conversion on your website.